CREATOR ACADEMY BERHAD

How do you explain when things don’t go as you plan? Or, how do you explain when organisations or individuals are able to achieve things that seem to defy all of the assumptions? For example, why is Apple so innovative? Year after year they are more innovative than all their competitors. In the industry, they have access to the same talent, agencies, consultants and media. Yet, how is it that they seem to be able to offer something different? As it turns out, there is a pattern in all the great leaders and organisations in the world – whether it is the world renowned organisation such as Apple, or Barack Obama, they all think, act and communicate the same way which is the complete opposite of everyone else. The difference is, great leaders are driven by a cause or a belief. People don’t buy into the idea of ‘what’ you do. Instead, people buy into the idea of ‘why’ you do it. If you talk about what you believe, you will attract those who believe what you believe. Apple believes...

Laziness is a state of inaction. It’s something that you do, not something that you are. Being lazy means you have no motivation to do anything - this is the obvious. However, the mistake that many people make is identifying themselves as someone who is lazy. Laziness or the state of inaction can be seen in a different way. So what causes a person to be inactive? The answer is lack of goals and purpose. If you give someone a good enough reason to do something, they will do it. People who don’t seem to do anything just haven’t found a good enough reason to do anything. Lazy students don’t study because they don’t see the point in studying. Strong reasons for doing something will result in strong actions. A minimum wage worker earning less than a thousand dollars per month who is offered a million dollars to go to the gym will definitely do so, don’t you think? If you are too lazy to clean out the garage, would someone pointing a gun to your head help you take action? The reason can b...

Writing is an important skill in business because it communicates to others our competence, especially to customers and competitors. Just as good grooming and dressing well communicates a professional individual, businesses’ writing skills communicate the same too. Companies “dress” themselves well in the form of eloquent and professional writing – though this can also depend on the nature of their business. Take for example the banking industry and the entertainment industry which are two entirely unique businesses. Hence, the communication and writing style of these two industries will vary greatly. While the banking industry portrays a more serious and professional setting, the entertainment industry on the other hand takes on a more creative setting. Thus, depending on the nature of business, we must ensure our writing style is reflective of the industry we work in. In order to do this, we must be able to identify and distinguish the various type of communication and writing style...

Why is it important to build confidence in ourselves? Because confidence and success in life go hand in hand. Without it, we probably wouldn’t have landed on that job, or attract our significant other, or gotten the promotion we have been anticipating to receive. Our life can greatly improve in every way the more self-confident we become. Confident people naturally attract success due to greater self-worth as they value themselves more and their capabilities – the effect is a higher self-esteem. If you do not value yourself, how will you be able to value others? Or how will you expect others to value you? Our confidence affects our behaviour and thoughts. It changes how we feel about and value ourselves which in turn, affect our accomplishments and thinking in a big way. Confidence frees us from fear and anxiety – it helps us withstand the challenges in life in a positive manner. The more self-confident we become, the more we are able to accept, handle, learn and gain from any s...

It may seem like there’s nothing you can do about stress. The bills won’t stop coming, there will never be more hours in the day, and your work and family responsibilities will always be demanding. But you have a lot more control than you might think. In fact, the simple realisation that you’re in control of your life is the foundation of managing stress. Stress management is all about taking charge: of your lifestyle, thoughts, emotions, and the way you deal with problems. No matter how stressful your life seems, there are steps you can take to relieve the pressure and regain control. If you’re living with high levels of stress, you’re putting your entire well-being at risk. Stress wreaks havoc on your emotional equilibrium, as well as your physical health. It narrows your ability to think clearly, function effectively, and enjoy life. Effective stress management, on the other hand, helps you break the hold stress has on your life - allowing you to be happier, healthier, and ...

Albert Mehrabian, born in 1939 to an Armenian family in Iran, is a pioneer on the understanding of verbal and nonverbal communication. His study concluded that 93% of communication is actually nonverbal . He developed a communication model in which he demonstrated that only 7% of what we communicate comprise of the literal content of the message. Now, just as how verbal communication must be appropriate and professional in the workplace, how can we ensure that what we communicate nonverbally in the workplace is appropriate and professional as well? How can we improve on our nonverbal skills? First, we must recognise what entails nonverbal communication. The several types of nonverbal communication include – facial expressions, body movements and posture, gestures, eye contact, touch, space, and voice. All these elements, communicate to others our communication style – and it can have a huge impact in our work setting and the relationship we form with our bosses and fellow colleag...

Some of us find reading to be very difficult to incorporate into our daily life perhaps because we associate reading with textbook materials only (which can be dry and uninteresting) or because we become intimidated with the thick pages and challenging vocabulary used in the reading material. To enjoy reading does not happen overnight – in fact, it takes time. Reading has a wealth of benefits and in order to acquire a liking toward this practice, we can begin by searching reading materials that have topics of particular interest to us - whether through books, magazines or even Facebook posts. Over time, this habit can build to become a hobby we truly enjoy. How can reading expand our mind, you ask? Firstly, it helps to sharpen the mind in the form of thinking and understanding. As we read more often, in varied subjects and contexts, our vocabulary increases which thus broadens our thoughts, in turn sharpening our critical thinking skills and understanding of the subject. Apart...